> Source: https://tryordinary.com/blog/product-costs-and-profit-for-shopify-brands

Product costs

# See real profit on every product, without typing in 200 costs

August 14, 2026 · Updated November 1, 2026

## Overview

Ordinary starts from the cost per item you already keep in Shopify,
your Shopify COGS, and shows how much of your revenue is covered. Fill
the few gaps that matter and see real profit on every product.

Product financials Demo data        Fill the gaps your way

## Fix only the gaps

The
[guide to product costs](https://help.tryordinary.com/features/product-costs)
walks through each way of getting your costs in.

### Click any cost to correct it

Click a cost that's out of date, or missing, and type the right one.

### A spreadsheet that's already filled in

Download a spreadsheet pre-filled with every cost we already know, fix the rows that are wrong or missing, and upload it back.

### Store-wide defaults

Set fulfillment, shipping or a cost once as a store-wide default. It applies to every product without its own figure, so you only enter the exceptions.

Store-wide costsDemo data

### Your costs stay yours

Costs you set yourself stay put when Shopify's change, and you can see where your figure and Shopify's differ.

### Per-variant costs

When a product's sizes or flavors cost different amounts to make, give each variant its own cost.

[See what each variant sells and earns](/blog/product-variants)

Fully loaded margin

## What your profit includes

### Payment fees

A percentage plus a flat fee per order, the way your payment provider charges them.

### Sales tax

If your prices include tax, add the rate and margins are worked out on what you actually keep.

## Numbers you can trust

### Missing is never zero

A product with no cost shows as missing, so a gap in your data never passes for a perfect margin.

### The past stays put

Past orders keep the cost you had when you sold them. A supplier price change doesn't rewrite last quarter's profit.

Those same costs power
[profit and margin reporting](/solutions/profit-margins)
across Ordinary, and the
[Offer Calculator](/blog/offer-profit-calculator-for-shopify-brands)
uses them to show whether a promotion pays off before you run it.
Your
[A/B test results](/blog/ab-test-profit-and-ad-spend-for-shopify-brands)
use them too, to show the profit each version earned.

## Available now

Adding product costs is free on **every Ordinary plan**.
Profit per product in Financials and the Offer Calculator are on the
**Advanced plan**.

[Connect your store](https://apps.shopify.com/ordinary-attribution-ab-testing) [Compare plans](/pricing)        Keep reading

## More from the blog

[November 6, 2026 Connect Ordinary to Claude or ChatGPT and ask your store what's working Connect your Shopify store to Claude or ChatGPT through Ordinary and ask about sales, Meta and Google Ads, cohorts and retention, answered from your numbers.](/blog/connect-shopify-to-claude-and-chatgpt)[October 30, 2026 A GA4 events report by channel: your own events next to the orders each channel drives Ordinary's Marketing Mix now shows your GA4 custom events by channel for Shopify stores, beside each channel's orders, plus a directional read on A/B tests.](/blog/ga4-events-by-channel)[October 23, 2026 Product variants: what every size, colour and pack sells and earns See what your Shopify product variants sell and earn: units, revenue and margin by size, colour and pack, which pages sell each one, and who buys again.](/blog/product-variants)

## See which products actually make you money.

Connect your store and start from the costs you already keep in Shopify.

[Connect your store](https://apps.shopify.com/ordinary-attribution-ab-testing)