Overview
Ordinary scores every A/B test on revenue per visitor and tells you in plain English which version is winning. See how A/B testing in Ordinary works from your store's real orders.
What you get
Tests you can actually call
Results in revenue per visitor
Each version's revenue per visitor, average order value and conversion rate sit side by side, with the winner clearly marked. Split any result by channel, device, page or ad, and choose how long after a visit a sale still counts.
Run tests here, or bring the ones you have
Build a test in Ordinary's visual editor or in your theme code. Tests run by other tools are picked up automatically and marked Detected, so all your ecommerce A/B testing reads the same way.
Know when to call it
A plain verdict says whether it's too early, which way a test leans, or whether a winner can be called. A free sample-size calculator helps you plan before you launch.
Available now
A/B testing is on every plan; the Free plan includes one A/B test. Going further: knowing when to stop a losing test, and reading a test in profit and ad spend.
Connect your store